Under the Kweichow Moutai Winery (Group) Health Wine Co., Ltd., MTBL Global owns the exclusive distributor rights to market Moutai Bulao Baijiu 125ml globally (excluding Mainland China).
Headquarters in Singapore, MTBL Global has subsidiary offices in Australia, Hong Kong, United States of America. Moutai Bulao is available in Australia, Cambodia, Hong Kong, Laos, Myanmar, Singapore, United States of America, Vietnam.
The first MTBL Cultural Centre officially opened in Singapore in 2019 with the aim to educate Chinese baijiu appreciation with Chinese cuisine.
Take a cultural and historic walk of Moutai Town at Kweichou Moutai, China through a stimulating Virtual Reality experience at MTBL Cultural Centre where interactive iconic monuments, natural scenery and displays, come to life through augmented reality.
The Kweichou Moutai Group accepts only 50 members per country. Membership is by invitation only. Members enjoy exclusive privileges (such as MTBL Cultural Centre’s worldwide members’ network, a trip to Kweichou Moutai, access to the Cultural Centre’s private lounge and VIP room) and dining indulgences curated by our Executive Chef.
2019: Co-participated in the United Nation Food Festival with CP Group and Prosperous Chinese Food
2020: Co-developed MTBL Smart Vending Machines with Hivebox, the largest express locker system
2021: Appointed Ming Wah Agency Singapore, subsidiary of China Merchant, to promote Moutai Bulao baijiu globally
2022: Partnered with Jing Dong Logistics for delivery services in U.S.A.
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THE BAIJIU
CULTURE
For thousands of years, alcohol has been shaped by Chinese culture and has touched all aspects of Chinese life. Chinese baijiu is an omnipresent staple of Chinese culture. During the reign of Huangdi and Yadi 5000 years ago, an advanced beer-brewing technique was already established.
From the Ancient China to Imperial China dynasties, Chinese baijiu has helped shape aspects of religion, culture and customs of the country and inspired the words of poets and the strokes of painters.
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